Employer Branding

About MedLife

MedLife has a very clear proposition for its clients: we offer you everything you need when it comes to medical needs, and we ensure that each service is provided by good doctors. 

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This is their ethos, and it lives through their main message across all platforms and communication: good doctors who do you good. 

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But what about their employees?

Healthcare is one of the hardest fields you can work in, but it is also one of the most fulfilling.

The intrinsic motivation that people have to get into it is pretty clear: the need to do good and care for others, paired with a good dose of curiosity, regardless of whether they are doctors, nurses, or even part of the marketing team at MedLife!

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So we made this into a reason to become part of MedLife

We talked with MedLife employees from all across the board and gave them a walk down memory lane: what was their dream as a child? Did they achieve it?

We discovered that most of them are driven by a very hands-on approach on life, paired with the need to do good by others and, even though some of them are not actual doctors, they still feel that they help people by being part of a company that brings health back to people in need. 

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Conclusion

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We transformed a simple employer branding campaign into a moment of reflection for current employees, but also for potential future employees, while capturing a lot of genuine moments on camera for all the world to see.

So, the question still stands. Where’s the place that you make a difference from?

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